I've toyed with the idea of incorporating video into our site for years, but staring into the eyes of the video monster can be a frightening thing. I always came back to the same question: Do it yourself or do it right?
Right won out. A big shout-out to the Hickman Group for helping us produce this wonderful short that perfectly captures all of the reasons we love Scripps Ranch. We'll be doing more of these. In the meantime, I am left to ponder how we might find a time and cost effective way to do something equally compelling for each of our listings. That's the tougher nut to crack.